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Work with me

My focus is a permanent senior leadership role. Through LKG Marketing, I also take on interim, fractional and advisory work where I can make a clear commercial difference.

Interim and fractional CMO

Senior marketing leadership without a full-time hire. I step in to set strategy, fix what is not working and build the team and processes to sustain it. Ideal during a pivot, a merger, a leadership gap or a growth push.

International go-to-market

Market entry and expansion plans that work country by country. Partner selection, positioning, localisation and launch, drawn from work in more than 20 countries.

Marketing effectiveness and customer insight

Connecting marketing and business data so you can see what drives revenue. Attribution modelling, full-funnel KPIs, budget tracking, customer profiling and insight reporting that leadership can act on.

“They delivered a thorough analysis and provided useful insights that helped us better understand our survey data... We found their work valuable.”

Karen Kraftchick, VP of Member Services, Exploria Resorts, USA

“They are sharp, thorough and a pleasure to work with. I'd happily recommend this service for other projects where insight needs to drive real action.”

CAO, US resort group (name withheld)

Tell me about your challenge.

Book a 30-minute call, or email me. I reply within two working days.